We believe a collaborative design process that places the user front and center is key to creating meaningful and useful products. From dynamic websites to future forward brands, we create impactful solutions enhanced by polished design.

Product Development


Strategic Research
and Planning

We start by understanding your brand, business needs, and pain points. Next, we complete thorough market research on your industry and competitors. Once we have a firm grasp of your brand and business goals, we create a customized strategy and a timeline to launch your website.


UX Research
and Prototyping

Market and user research help us to generate the ideal user experience for your target audience. Our goal here is to ensure your website’s structure and functionalities are optimized to deliver an impactful experience for your customers. We then develop wireframes and user flows, and collect feedback.


Content and UI

Content development begins and we bring our wireframes and user flows to life. Our team creates an interactive mockup of key internal pages with all user interface elements including typography, colours, imagery, copy, and any other custom design elements. We complete a limited amount of revisions based on your feedback.


QA Testing and
Product Launch

We prepare for your product’s launch by reviewing all features and content and completing a rigorous quality assurance process. Security and SEO audits are performed to ensure a successful launch. For websites, we provide training on functionality as well as ongoing support post-launch. 

Got a Project In Mind?

Find out how we can help you achieve your goals by setting up a call with Jaye, our founder and lead designer.